Why purchase a $500 tablet if you're simply using it to test your e-mail? Many of us have been utilizing the same holiday items for years, whether we like them or not. When you own your own home, consider renting out a room on a platform like Airbnb so that you've got revenue coming in usually. Internet advertising is the principle source of earnings for Internet firms, equivalent to Google, Facebook, Baidu, Alibaba, etc (Edelman et al., 2007). Unlike organic gadgets (Yan et al., 2020a) only ranked by person preference, the show of advertisements is dependent upon both person choice and advertiser’s profit. The outcomes of offline simulation and on-line A/B experiment demonstrate that NMA brings a major improvement in CTR and platform revenue, in contrast with GSP (Edelman et al., 2007), DNA (Liu et al., 2021), VCG (Varian and Harris, 2014) and WVCG (Gatti et al., 2015). We successfully deploy NMA on Meituan food supply platform.
