Why purchase a $500 tablet if you are just utilizing it to examine your e-mail? Many of us have been using the same vacation gadgets for years, whether or not we like them or not. For those who own your own home, consider renting out a room on a platform like Airbnb so that you have income coming in recurrently. Internet marketing is the primary supply of revenue for Internet companies, comparable to Google, Facebook, Baidu, Alibaba, and so forth (Edelman et al., 2007). Unlike organic objects (Yan et al., 2020a) only ranked by person choice, the display of adverts relies on each user desire and advertiser’s profit. The outcomes of offline simulation and online A/B experiment reveal that NMA brings a big enchancment in CTR and platform income, in contrast with GSP (Edelman et al., 2007), DNA (Liu et al., 2021), VCG (Varian and Harris, 2014) and WVCG (Gatti et al., 2015). We successfully deploy NMA on Meituan food delivery platform.
